Как выбрать лучшего управляющего недвижимостью Airbnb?

Airbnb property management can be time-consuming and demanding. You might find that every detail requires a lot of attention and effort. Whether it’s communicating with guests, handling bookings, or ensuring the property is clean and well-maintained, all of these tasks can be exhausting.

If you want to free up more time to enjoy life or improve management efficiency, hiring a professional Airbnb property manager is a good option.

In this article, we will explore how to find the right property manager to make your Airbnb operations smoother and more enjoyable.

Previously, we wrote an article titled “How to Become an Airbnb Property Manager.” If you are looking for related guidance, it will certainly be helpful.

What is an Airbnb Property Manager?

An Airbnb property manager is a professional or company dedicated to managing short-term rental properties. They help Airbnb owners operate their listings efficiently. With their expertise and experience, they ensure that the property is well-maintained, guests have a great experience, and owners achieve a good return on investment.

What Does a Property Manager Do?

• List the Property: They diversify distribution channels to attract a broader audience and increase booking opportunities.
• Управление ценообразованием: They adjust property prices flexibly based on market demand and competition to ensure you achieve the best returns.
• Синхронизировать календари: They ensure that bookings and calendars are synced, avoiding conflicts and providing a smoother guest experience.
• Общение с гостями: They proactively provide the necessary information, answer guest questions, and resolve any issues or concerns.
• Услуги регистрации: They handle the check-in and check-out processes for guests, ensuring everything runs smoothly.
• Управление отзывами: They actively manage guest reviews, collect feedback, and suggest improvements to enhance the property’s reputation.
• Маркетинг и продвижение: They develop effective marketing strategies to increase property visibility and attract more guests.
• Arrange Cleaning and Maintenance: They schedule regular cleaning and maintenance to keep the property in excellent condition.
• Управление политикой регистрации: They establish flexible check-in policies, such as minimum stay requirements or last-minute booking options.
• Соблюдение правовых норм: They pay attention to relevant regulations, ensuring your property remains compliant and minimizing operational risks.

Pros and Cons of Hiring an Airbnb Property Manager

Before deciding whether to hire an Airbnb property manager, it’s essential to understand their advantages and disadvantages. This knowledge will help you make an informed choice.

Advantages:

• Professional Management: Property managers possess extensive industry experience and expertise. They can effectively handle various Airbnb property management issues, allowing you to relax.
• Time Savings: Hiring a property manager frees you from tedious management tasks, giving you more time for your personal life or other business ventures.
• Increased Income: Professional managers excel at pricing and marketing, helping you maximize occupancy rates and revenue.
• Улучшенный опыт для гостей: Property managers focus on guest needs and provide high-quality service, increasing guest satisfaction and positive reviews.
• Local Representation: If you live far from your property, a local manager can more effectively handle emergencies and on-site issues.

Disadvantages:

• Additional Costs: Hiring a property manager involves management fees, which may impact your net income.
• Loss of Control: Outsourcing property management may mean giving up some decision-making authority, especially regarding pricing and policies.
• Variable Quality: The quality of service among different property managers can vary. Choosing poorly may lead to subpar management results.

How Much Do Airbnb Property Managers Charge?

Different property managers may have varying fee structures, and charges can differ by region. It’s crucial to carefully read the fee terms when signing a contract, especially for long-term agreements.

1. Fixed Fees

Some property managers may charge a fixed management fee. This fee is usually paid monthly and is suitable for landlords who want clear budgeting.

The advantage of a fixed fee is its predictability. However, during the off-season, it may not be as cost-effective as percentage-based fees, since you will still pay the same amount even if there are no bookings.

2. Percentage-Based Fees

Most property managers charge a percentage of rental income, typically ranging from 10% to 30%.

This method directly ties their earnings to your revenue. Consequently, when your property performs well, the property manager’s income increases. Conversely, during the off-season, your operating costs will also decrease.

3. Additional Service Fees

In addition to basic management fees, property managers may charge for extra services, such as:

• Cleaning Fees: There may be additional charges when arranging cleaning services.
• Maintenance Fees: If repairs are needed, property managers might charge a coordination fee.
• Marketing Fees: In some cases, extra marketing efforts may incur additional costs.
• Check-in and Check-out Service Fees: Some property managers charge extra for each check-in and check-out service, compensating for the time and resources invested in these processes.
• Setup Fees: If you choose a professional property management company, you may need to pay fees for paperwork, advertising, and inspecting the condition of the Airbnb rental during service registration.

How to Find the Best Airbnb Property Manager for Your Business?

Finding the right partner is essential for enjoying the benefits of vacation rentals. Conversely, choosing poorly can create additional headaches. Therefore, it’s important to do your homework before hiring an Airbnb property manager.

1. Clarify Your Needs

First and foremost, you need to clearly define what services you want from an Airbnb property manager. What specific tasks do you want them to handle?

For example, you may want them to manage guest communication, pricing strategies, and calendar management, while you handle cleaning with another partner.

If you want to focus on marketing, look for managers with experience in social media marketing. If you want to create a direct booking website, find someone with that specific expertise.

2. Conduct Market Research

Utilize social media and professional platforms, such as Facebook groups, Yelp, or LinkedIn communities, to find reliable local property management companies or managers. Evaluate the reviews and service quality of your shortlisted candidates.

3. Seek Recommendations

If you know other hosts, ask them for recommendations. You can also directly inquire at local Airbnb host meetups or online forums. Their real experiences can provide valuable insights to help you filter trustworthy property managers.

4. Interview Candidates

After narrowing down your options, arrange interviews or phone meetings with the candidates to compare and select the best fit.

Through the interviews, you can learn about their management style, experience, and market understanding. For example, ask how they handle negative reviews and improve guest satisfaction. Good property managers will share specific cases and success stories.

5. Check Qualifications

Ensure that candidates or companies have the necessary qualifications and licenses. This guarantees their professionalism and legality. Additionally, check their reviews on platforms like Google Business and Yelp to assess their customer service record.

6. Evaluate Fee Structures

Discuss the fee structures with candidates to ensure you understand all charges and terms, allowing you to choose the best value option.

For instance, if one property manager charges 15% but offers comprehensive marketing, cleaning, and maintenance, while another charges only 10% but provides fewer services, evaluate which option will yield a higher return.

7. Sign a Contract

Always sign a formal contract that clearly outlines both parties’ responsibilities and rights. Carefully read the terms to ensure there are no hidden fees or unfavorable clauses.

Specify the services and fees of the property manager, as well as termination clauses, to ensure flexibility in the partnership when needed.

Alternative Solutions to an Airbnb Property Manager

If you’re not planning to spend a high cost on hiring a professional Airbnb property manager, there’s a cost-effective alternative—specialized vacation rental management software like Hostex. This can help you efficiently manage your short-term rental business while maintaining control over operations.

With Hostex, you only need to download a mobile app, and let it automate nearly all the tasks a property manager would handle, without incurring high fees or hefty commissions.

Key Features of Hostex:

• Мультиплатформенное управление: Hostex integrates with major vacation rental platforms like Airbnb, Vrbo, Booking.com, Expedia, and Agoda, allowing you to manage all your listings from a single platform.
• Синхронизация календаря: Automatically handles guest bookings. When a property is booked on one channel, Hostex automatically syncs and closes the calendar on other channels to prevent double bookings.
• Автоматизированный обмен сообщениями: Hostex consolidates guest information from all channels and uses deep learning AI to identify guest inquiries and provide relevant responses automatically.
• Автоматизированные обзоры: Facilitates the management of guest reviews, enhancing your property’s reputation.
• Динамическое ценообразование: Hostex’s rate management system allows you to integrate dynamic pricing tools that adjust rates based on market demand and other factors to maximize income and remain competitive.
• Analytics and Reporting: Hostex generates detailed reports and analyses regarding your property’s performance, aiding in important decision-making.
• Сотрудничество в команде: Hostex allows you to create custom sub-accounts with specific permissions for team members in different roles, improving team efficiency.
• Сайт прямого бронирования: You can create a booking website with one click through Hostex, saving on channel commissions. You can also embed Hostex’s booking widget into your own website.

The cost of Hostex property management software is far lower than hiring a property manager, with fees starting at just $4.9 per month and no additional costs.

Try Hostex today and take your short-term rental business to the next level!